How Peloton CMO Dara Treseder made community her selling point
Most days start with an early morning Peloton bike workout for Dara Treseder. It’s on-brand considering...
Health app makers are on notice amid FTC data rule refresh
The Federal Trade Commission never applied an old rule governing the privacy and security of health...
How DTC underwear brand Thinx is diversifying its media mix with more OOH
Thinx, a direct-to-consumer period underwear brand, is expanding its out-of-home advertising efforts by way of its...
Misfits Gaming partners with The E.W. Scripps Company
Esports organization Misfits Gaming Group yesterday announced a $35 million funding round led by a $10...
Facebook recommends spending your way through its measurement problems
Take comfort, beleaguered advertiser: Facebook has heard your concerns about its advertising measurement challenges. It advises...
Why Kuru Footwear added sabbaticals for employees this year
Kuru Footwear added a new perk for employees this year: sabbaticals. The benefit is a way...
As in-person festivals return, physical and virtual events are converging
The virtual events that arose during the COVID-19 pandemic aren’t going away anytime soon. Instead, they...
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