2020 nominations announced for The Drum Awards for B2B

2020 nominations announced for The Drum Awards for B2B

 

Intel, Samsung, AT&T, Mastercard, Panasinic, Japan Tobacco International, USPS, Adobe and Diageo have all been nominated at The Drum Awards for B2B.

The Drum Awards for B2B rewards the B2B industry’s amazing tech, best agencies and its most talented people, providing a platform where they can be recognized for their contributions to transforming businesses and the lives of millions.

The judging panel this year, chaired by Dell Technologies’ Sylvia Seybel, included experts from Spotify, UPS, Fujitsu, Western Union, Mailchimp, Lenovo, Getty Images and iStock, Stein IAS, Hiscox and more.

In light of the current global situation, The Drum Awards have moved online and a virtual ceremony will take place on Thursday 19 November at 1pm EST/6pm GMT. This will be part of B2B WorldFest, in partnership with Stein IAS, and will be free to attend. You can register via the festival site to be kept up to date.

And so, without further ado, here are the nominees…

Martech Hero

  • Michael Ksel, Scoop and Spoon
  • Simon Ward, Team ITG
  • Trevor Kaufman, Piano

Martech Agency of the Year

  • Bader Rutter
  • Retina
  • Team ITG

Best Native or Sponsored Content Program

  • IDG, WPP for IBM Services
  • Just Media for Citrix
  • MRM for Honeywell
  • Nelson Schmidt Inc. for Panduit
  • TripAdvisor for Ruffino

Digital Transformation Initiative of the Year

  • Elixirr for Apex
  • Experian plc for Experian
  • Marfeel for DMG Media
  • Retina for Thermo Fisher Scientific
  • Transmission for HP Personal Systems (PS) UK
  • Yesler for SAP

Agency of the Year

  • Don’t be Shy
  • Gravity Global
  • MOI Global
  • Move Marketing
  • Omobono
  • Stein IAS
  • The Marketing Practice
  • Transmission

Marketer of the Year

  • Christine Goeoes, Celtra
  • Erica Mazzucato, Corra
  • Heather Sutherland, Cloudera
  • Marie Hattar, Keysight Technologies
  • Richard Hepworth, Trelleborg Marine and Infrastructure

Brand of the Year

Best Multichannel Campaign

  • Celtra
  • Ekstasy Ltd for Starling Bank
  • Endurance Group for Constant Contact
  • Gravity Global for Embraer
  • MOI Global for Oracle
  • Stein IAS for Tetra Pak
  • The Gate New York for BHP
  • True for Click Travel

Best Brand Campaign

  • Doremus for NI
  • Duncan Channon for Upwork
  • Gravity Global for Embraer
  • JLL, Stories of Ambition
  • MRM for USPS
  • The Gate New York for BHP
  • The Trade Desk and BBH

Best Small Budget Brand Campaign of the Year

  • Rivulis, Hands are Dangerous

Best Demand-Generation Campaign

  • April Six for Gigster
  • MOI Global for DXC Technology and AWS
  • MOI Global for Oracle
  • MRM for USPS, Drive Action to the Polls
  • Torpedo for Autodesk
  • MRM for USPS, No Surcharge Campaign
  • April Six (Mobility) for Scania
  • The Marketing Practice for Xerox

Best Digital Campaign

  • Endurance Group for Domain.com
  • Endurance Group for HostGator
  • Inbox Insight for Automation
  • Intuit Ltd for Intuit
  • MRM for Verizon
  • Retina for Jumio
  • ServiceNow and The Crocodile
  • Stein IAS for Covance
  • The Trade Desk and BBH

Best Social Campaign

  • Catalyst for UPS
  • Gravity Global for Embraer
  • Gravity Globalfor Man Truck and Bus UK
  • Intuit Ltd
  • OneFifty Consultancy for British Business Bank
  • Smarts for Diageo Bar Academy

Best E-Commerce Website

  • Maark for iZotope
  • Plug & Play for Daylight Company

Best VR or AR Experience

  • Adobe
  • Experian plc
  • MRM for United States Postal Service

Best Live or Virtual Event Campaign

  • Cisco Live Virtual Event APJC 2020
  • Earnest for Truveris
  • Hewlett Packard Enterprise
  • Lively Worldwide for Ericsson
  • Merkle and DWA for Cisco
  • MRM for Cisco
  • Stein IAS for Danfoss
  • Twitter

Best Use of Personalization

  • Digital Radish for Applaud Solutions
  • Digital Radish for Karhoo
  • Hearts and Science for AT&T Business
  • MRM for Honeywell
  • Retina for Bank of Montreal (BMO)
  • Whereoware for Creative Co-Op

Best Use of Programmatic

  • Just Media for Cloudera
  • Just Media for Dun & Bradstreet
  • True for Click Travel

Best Use of Artificial Intelligence

  • Essence for Google
  • Lightbulb moments with Edison AI
  • Reputation.com
  • The Marketing Practice for Citrix
  • Volume Ltd for HSBC Bank

Best Use of Data/Technologies Across Marketing Activities

  • Just Media for Dun & Bradstreet
  • Just Media for Cloudera
  • Maark for Marriott
  • The Crocodile for ServiceNow and The Crocodile
  • UiPath India for UiPath

Best Broadcast Campaign

  • Ekstasy Ltd for Starling Bank
  • Endurance Group for Constant Contact
  • The Gate New York for IMA (Institute of Management Accountants)

Best Content Marketing Campaign

  • DigiPlex for Sustainability at the Core
  • Earnest for Mastercard
  • Gravity Global for Embraer
  • Lively Worldwide for Ericsson
  • MFUSE for Virgin Money
  • Rooster Punk for ResponseTap
  • Stein IAS for Trelleborg Marine & Infrastructure
  • Tata Consultancy Services
  • The Think Tank for Asendia

Best Website – Corporate or Brand Website

  • Bader Rutter for Pioneer
  • Cyber-Duck Ltd for Sport England
  • Maark for Manulife
  • MediaMonks for New Fortress Energy
  • Nalla for VividQ
  • Publicis Sapient for Ninety One

Best PR Campaign

  • 3 Monkeys Zeno for Budweiser Brewing Group UK&I
  • Adobe
  • Daddi Brand Communications for Cuebiq
  • Fight or Flight for Flipdish
  • Smarts for Diageo World Class
  • SpeedPro
  • The Think Tank for NBS

Best Use of Data/Insights

  • Doremus for Intel
  • Hotelbeds
  • Inbox Insight for Automation Anywhere
  • Mower for Iroquois Healthcare Association
  • ServiceNow and The Crocodile
  • Tombras for Eastman
  • Twitter

Best Limited Budget Campaign

  • April Six (Mobility) for Scania
  • Celtra
  • Digital Radish for Karhoo
  • Harman International for Harman
  • Intuit Ltd
  • Nelson Schmidt Inc. for InSinkErator
  • Rivulis

Best Social Good Campaign

  • BoxMedia and Accenture
  • GRM Digital
  • GroundTruth
  • Intuit Ltd
  • Mower for Iroquois Healthcare Association
  • MRM for Panasonic

Best Product Launch Campaign

  • Doremus for Intel
  • Rooster Punk for Dennis Publishing/Nowse
  • Silver Agency for Dell Technologies
  • Stein IAS for Marshalls
  • The Fresh Group for Samsung
  • True for Click Travel

Best Small Budget Product Launch Campaign

Best Thought Leader Strategy

  • Adobe
  • Bidwells for Radical Regeneration Manifesto
  • Earnest for Mastercard
  • Enigma Marketing Services
  • Hearts and Science for AT&T Business
  • IDG for IBM Services
  • MRM for United States Postal Service
  • Tata Consultancy

Best Corporate Communications Campaign

  • Doremus for Capital One
  • Ignis for Japan Tobacco International
  • MRM for USPS
  • Tangerine for Encirc

Best ROI Campaign

  • April Six (Mobility) for Scania
  • Essence for Google
  • Kinase for Nisbets
  • Miramar Group for Panasonic
  • Omobono for Capita
  • Silver Agency for Dell Technologies
  • The Marketing Practice for Microsoft
  • The Marketing Practice for O2 Business

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